Communicating with Customers, Connectors and Competitors
For any business, the most important person is always the client! So, it is very important to ensure that you are communicating at the highest level with your best asset. This workshop will present ways that you can create the “ Best in Class Customer Experience” through the following ways:
- Have a clear line of communication
- Establish expectations and then exceed them
- Personal and environment should communication professionalism
- Be the expert, the problem solver, use technology
The next most important audience to communicate effectively with are connectors – Strategic partners and centers of influence. Once you have identified who is part of this audience, you need to:
- Be respectful of time and information. Give as well as get
- Be an active listener “Do you listen or wait to talk?”
- If you are explaining, you are losing – Ronald Regan, Laser Specific Language The next important group to communicate with (and about) are Competitors.
- Embrace everyone – Never be negative!
- Be decisive and communicate your beliefs and Unique Value Proposition
- Acknowledge client point re competitor – You make a good point, however.
What our clients say
21st century librarian / Business Outreach Specialist / Event & Program Planner Warren Library
I have known Paul for a few years now through various networking organizations including the Warren Township Chamber of Commerce. He has become a wonderful resource. He is always willing to help and has provided me with great advice as to how I can improve my outreach efforts to the small business community. He is a fantastic public speaker, has impressive networking skills and is a great communicator! Paul commits himself 100 percent to any endeavor he is involved with and would be a great asset to any organization.
Director Of Admissions at Allaire Rehab + Nursing Center
As I embark on my latest career path, I had the opportunity to meet Paul at a local networking event. Out of the 100's of business cards I brought back to the office, his image left a lasting impression that I didn't even need to refer to a business card! Paul lights up what could be a bland gathering of business to business relations that I welcomed, with open arms, the opportunity to have a 1:1 meeting. Not only has Paul provided me with guidance but also gave me the clarity that I have been searching for as I build my career towards success. I plan to utilize his tools in business and highly recommend those searching for a mentor (not a Sales coach) to contact Paul.
CPA Company NameSKC and Co., CPAs, LLC
As anyone can tell you, Paul is a dedicated and knowledgeable business coach. But even more importantly, he is a rare breed of businessman: one who truly believes in his message and enjoys helping others realize their potential. His professional advice has been invaluable to me. I believe that anyone, at any level of professional experience, stands to gain a great deal from even one conversation with Paul.
Jean M. Angelo
Health Insurance Consultant and Sales Professional Strategic Group Insurance Solutions
I met Paul a few years ago at an event run by the Somerset County Business Partnership. I then had the opportunity to hear him present “Communicating For Success” and have heard him speak several times after that. His discussions are interactive and informative. Paul has the ability to connect with his audience and convey difficult concepts in easy to understand language. He is passionate about his craft and looks for ways to help business owners take their game to the next level. Paul will be a welcomed speaker at your next event.
XTRAcredits E-Learning St. Albert, Alberta
Paul is truly a visionary coach who inspires those around him to recognize their own path to greatness. He approaches his relationships with humility and is willing to commit 100% of himself to the commitments he makes and is accountable to the actions he takes. Clearly guided by principles and values with sound professional experience in the Finance area and now with his guidance, will help clients to accomplish goals and obtain results.
Regional Sales Director AutoPoint, A Solera company
I met Paul through the Morris County Chamber and hope to continue to have strong relationship with him in the future. Paul does not fit the stereotypical mold of a CPA, his approach is by far one of the most unique approaches I have ever experienced. He has demonstrated a wealth of knowledge working with business owners helping them achieve their next level of success. If your business is stuck in second gear, and would like to advance I would highly recommend speaking with Paul and what FocalPoint can do for your business.